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Excitement causes your mind and body to react, which can make people more likely to act and make a purchasing decision.
Thinking approaches of advertisements allow consumers to use logic and reason to buy the product based on features or solving a problem.
You can think of this advertisement as facts based if that helps.
You should use a thinking approach if: An example of an advertisement that uses a CPM approach, or a thinking approach, is Apple’s commercial that introduces their new feature launch of the i Phone XS and i Phone XR.
That being said, you can use psychology to make sure that your advertising is Want to use Click to Tweet on your blog? Psychology explores human nature, the psyche, and why people behave the way they do.
Chances are you specialize in marketing, not psychology, so this area may be a little… Advertising explores the art of influencing human behavior to make certain purchase decisions. Psychology explores human nature, the psyche, and why people behave the way they do.